(Washington, DC – December 10, 2025) The Great American Road Trip today announced a new partnership with the U.S. Travel Association. The Great American Road Trip is a nationwide storytelling initiative celebrating the people, places, and innovations that shape the United States. As the leading voice for the travel industry, U.S. Travel will support The Great American Road Trip’s efforts to inspire millions of Americans to explore the country ahead of its 250th birthday.
Through this collaboration, The Great American Road Trip and U.S. Travel will shine a brighter spotlight on the destinations, communities and travel experiences that power the nation’s economy and connect Americans to one another. U.S. Travel will play a key role in amplifying The Great American Road Trip events in cities across the country, highlighting the importance of travel to local communities, elevating the industry’s contribution to America’s story and reinforcing how travel strengthens cultural understanding and drives economic growth. Their partnership reflects The Great American Road Trip’s mission to bring the nation together to Celebrate America’s semiquincentennial through exploration, shared experience and pride in America’s journey over the last 250 years.
“Travel reveals who we are as a nation, and there’s no better time to tell the story than on the road to our 250th birthday. The Great American Road Trip channels the energy and adventure that define this country. U.S. Travel is proud to rally Americans to get out there, power local economies and reconnect with the people and places that make this nation remarkable.” Geoff Freeman, President and CEO, U.S. Travel Association.
“U.S. Travel’s leadership in championing the travel economy and elevating the stories of American destinations makes them an ideal partner for The Great American Road Trip. As we encourage Americans to rediscover the places and communities that define our nation ahead of America’s 250th, U.S. Travel’s involvement helps highlight just how essential travel is to our country’s identity and future. We’re proud to have their support as we celebrate the spirit of exploration that has always moved America forward,” said Tori Barnes, Executive Director, The Great American Road Trip
U.S. Travel’s participation marks a significant addition to the growing network of partners coming together to celebrate the nation’s semiquincentennial. By joining The Great American Road Trip, U.S. Travel reinforces the industry’s critical role in connecting people, strengthening local economies and inspiring Americans to get out and see their country during this historic anniversary year.
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About The Great American Road Trip
The Great American Road Trip is a multi-platform storytelling journey that celebrates America’s 250th birthday by uniting people, places and purpose through the lens of travel. It honors the
past, embraces the present, and inspires exploration of what lies ahead. Through cinematic storytelling and live events, The Great American Road Trip inspires Americans to hit the road, explore the nation’s destinations, and rediscover the people, places, and innovations that make the United States extraordinary.
For more information about The Great American Road Trip and sponsorship opportunities, contact Tori Barnes at [email protected].